Bally

Paris, London, Milan, New York are the world capitals of fashion. Accordingly, there is an opinion that the best manufacturers of clothing, footwear and accessories are located there.

The Bally brand breaks all stereotypes. High-quality clothing, handmade shoes, bags and accessories, an individual approach to each client - these are the principles of the Swiss company. Perhaps, soon Bally will even become the hallmark of Switzerland, as well as watches, cheese and chocolate.

The Swiss brand Bally is expanding its trade horizons, although it has dictated its fashion traditions for more than 150 years in the world of European and global fashion.

The brand began its existence in the middle of the 19th century. Karl Franz Bally founded an enterprise for the production of elastic bands, which were used in tailoring. The venture turned out to be profitable, and Karl began to develop his business.

After analyzing the state of affairs in the Swiss footwear market in the 19th century, Karl Franz concluded that there was no domestic production of luxury footwear. The local nobility turned to designers from the world capitals of fashion France and Great Britain for luxury footwear. Thus, the niche of high-quality shoes for wealthy nobles was free from competitors. The Balli family launched a pilot version of luxury men's footwear, using elastic tape in the production, which laid the foundation for the entire family business.

The profit was unexpectedly high. The family business continued its development at its own factory for the production of men's and women's shoes. Production volumes grew every year, more and more labor was attracted, and the quality of the Swiss brand delighted buyers far beyond the borders of their native country. Bally shoes have become very recognizable thanks to the inserts from the same elastic band that started it all.

The shoe collections were spread far beyond the borders of Switzerland thanks to an extensive distribution network. The Bally family invested the bulk of their income in the development of family businesses and trading houses around the world, which brought in even greater profits.

The family business flourished even after the death of the founder. The father's business was continued by the sons.

The Bally brand has enriched not only the founding families, but also revealed to the world the talents of the great artists (Lauby, Bamberger, Holder and Vilemo) who began to work at the Bally production in the advertising of finished products.

The global crisis of the 1930s also affected Bally. Dealerships began to close all over the place, and production fell sharply as purchasing power plummeted. The second wave of fame for the family brand was brought by the founder's grandson, 20 years after the crisis.

Since 1950, Karl Franz Bally's business was continued by his grandson, releasing handmade shoes as part of the Scribe line. The development of multimedia technology has allowed buyers anywhere in the world to design their own pair of shoes according to their individual wishes. The price for such an individual pair started from several thousand dollars.

Competition in the global footwear market dictated the need to expand the range and produce leather accessories. This was the beginning of the production of leather bags for the Bally brand. Bally brand bags are recognizable due to the obligatory presence of red and white stripes, which correspond to the colors of the Swiss flag. These elements are found on almost all Bally accessories.

In the late 90s, at a family council, it was decided to sell the fashion heritage to an international American investment fund. Since then, retaining its individuality among other light industry goods, under the Bally brand, in addition to shoes and bags, men's and women's clothing collections have been produced. The change of the brand owner only strengthened the tradition of high quality production and restrained aristocratic design, designed for wealthy business buyers.

In 2008, the holder of the main shareholding of the brand changed again, now it is the Labelux Group. But more than a century of history and brand concept is preserved and promoted, positioning the Bally brand as an international company of business style and impeccable quality.

The international brand Bally produces men's and women's clothing collections.

The men's clothing collection is a classic with a modern twist. Saturated colors are reflected in bomber jackets, shirts with playful cuffs. The men's collection fully reflects the history of the brand. Designers don't forget about contemporary design, drawing inspiration from the brand's age-old archives, ranging from prints, colors, as well as textures and types of leather.

The men's collection includes:

• Coat;
• Jackets and leather jackets;
• Jeans and trousers;
• Sweaters and knitted sweaters with braids;
• Tops and T-shirts.

The Bally women's collection is the embodiment of modern femininity in every piece. Building on the long tradition of the Bally brand, the ladies' collection is always sophisticated and elegant, at the same time playful and mysterious, with the dominance of the A-shaped silhouette in the models.

The women's collection of the Bally brand is:

• Coat;
• Dresses;
• Jeans and trousers;
• Jackets;
• Sweaters;
• Skirts;
• Blouses and tops.

Bally men's designer shoes have been in production since 1851. For more than 150 years, a tradition of meticulous design has been maintained, adding fresh and modern details - bold sneaker colors, original moccasin embellishments.

Bally mens shoes:

• Shoes;
• Boots;
• Moccasins;
• Loafers;
• Sneakers.

Bally's womens designer shoes also embody a long Swiss tradition of production with modern additions: sophisticated high-heeled shoes, moccasins, comfortable and stylish sneakers.

Bally women's shoes:

• Shoes;
• Ballet shoes;
• Boots and ankle boots;
• Sandals;
• High-heeled shoes;
• Sneakers.

Bally brand accessories emphasize the high status of their owner.Luxury goods are in an expensive price range, but the quality and uniqueness that they impart pays off with interest.

What you can't save on is shoes and accessories, which at first glance will tell a lot about their owner and help to gain a high reputation.

The collection of accessories is made only from natural materials: leather, suede, metal, natural fabrics. The main range of products in natural colors with obligatory recognizable elements - bright stripes of red-white twill ribbon. These colors were not chosen by chance, as they symbolize the flag of Switzerland.

Bally accessories are presented for both women and men:

• Belts;
• Cufflinks;
• Covers for plastic cards;
• Key holders;
• Scarves;
• Ties;
• Sunglasses;
• Purses and wallets.

Collections of men's and women's bags deserve special attention.

Among the Bally brand bags, girls and women will find models for all occasions:

• Backpacks;
• Roomy shoulder bags:
• Bags with short handles;
• Clutches.

Women's Bally bags are made of genuine, patent leather, crocodile leather, high quality workmanship. At the same time, they are functional, the internal space is logically organized. Designers have developed models of bags in such a way as to organically complement the image of every woman.

The men's collection of bags from the Bally brand is:

• Backpacks;
• Portfolios;
• Cases;
• Shoulder bags;
• Notebook bags;
• Weekend bags;
• Messenger bags.

Bally men's bags are roomy, functional, organically complement the image of a successful person. Material for men's bags: high quality soft calfskin and nylon.

Customer reviews, like the brand itself, are laconic, but reveal all the impressions of the purchase. The owners of Bally brand shoes and bags do not deny the high cost of the goods, but the quality justifies itself 100%.

When comparing prices for shoes in online stores, multi- and mono-brand stores in Russia and abroad, it has been proven that prices are in the same range.

Initial doubts about the advisability of such an expensive purchase completely disappear as soon as the first steps in this shoe are made. As for winter shoes, they are designed for frost and bad weather ideally. The feet do not freeze, the sole does not slip, the appearance stays firmly in place for several seasons in a row.

Summer and demi-season shoes please with their colors. If black is boring, then the Bally color palette of discreet colors will also suit any outfit. Bally shoes and bags are definitely worth the declared value, emphasize the status and sense of style of the owner.

Bally brand clothing is a must have of a business person. When choosing clothes of this brand, it is impossible to make a mistake and look awkward. Restrained colors, intelligent silhouette, classic cut with catchy modern elements emphasize the good taste and reputation of the owner of the chosen outfit. In addition to external characteristics, natural fabrics provide impeccable comfort and pleasant sensations from wearing such clothes.