Camelot
![Camelot](https://fashion.decorexpro.com/images/article/croppedtop/450-255/2017/07/camelot-3.jpg)
Often, girls are in search of suitable clothes for school and city streets. As a rule, their choice falls on products from foreign brands, however, not many young people have the opportunity to afford to buy a thing with an overpayment for transportation. That is why, recently, girls have been actively interested in domestic manufacturers of youth clothing, whose rich assortment and quality level does not differ much from the model range of foreign brands, and the price is more affordable.
These include the Camelot brand, which is very popular with Russian customers.
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About the brand
Initially, in the 90s, the company was created with the aim of distributing products from popular foreign brands in Russia. Basically, they bought things intended for young people, which is why the founders decided to open their first shop of the same name at the All-Russian Exhibition Center in Moscow, where young people most often gathered, in 1997. It was this year that can be considered significant for the company, since it was then that the company's management realized that it was much more profitable to produce its own products than to resell the products of foreign labels.
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During this period, grinders boots, popular in the 80s for representatives of informal subcultures, resolutely returned to fashion. Of course, some models from foreign shoe brands were presented in the Camelot store. However, the founders of the brand decided that, despite the large flow of buyers, many young people still could not afford to purchase such shoes. And then it was decided to develop our own project for the manufacture of footwear for informals, which would be of high quality, but at a lower price.
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So, in 1999, the first collection of informal footwear from Camelot was presented to customers. It was at the same time that another store of this brand was opened on Nikolskaya Street in the capital.In a short period of time, the company's footwear gained great popularity among young people, and the common people called rough boots “Camelot”, since they could be profitably purchased only from this brand. Thus, the brand's designers gradually began to expand their assortment, focusing on a wider range of buyers.
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Soon, casual ballet flats and feminine shoes for girls appeared on store shelves, and in 2006 the brand prudently changed its previously “aggressive” red logo to a more neutral one - black and green.
The assortment included the first collections of youth clothing, which contained more versatile and comfortable items for everyday wear. In the same year, the brand entered the Russian Franchising Association, which attracted more attention from buyers.
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Currently, across the entire territory of Russia, there are just over 70 brand stores where you can buy clothes for young active people at affordable prices.
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Peculiarities
Camelot's modern style direction is quite diverse. Basically, it includes casual-style clothing, but informal products can still be found among the wide assortment. That is why the main advantage of the brand is its variety of model range, thanks to which every girl will be able to choose something suitable for her wardrobe.
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As the brand continues to target a younger audience, clothing collections often include garments and garments embellished with unusual catchy prints or patterns. In addition, the design always meets European standards and fashion trends. Simple silhouettes, intricate embellishments and ease of wear make Camelot shoes and apparel the perfect choice for stylish urban looks.
The company's motto "Leave your mark" is still relevant today, since the effective combinations of the brand's clothing will allow any girl to feel like an urban fashionista and draw the enthusiastic glances of others around herself.
The high level of quality is due to the modern equipment used in the factories of the brand. In addition, experts pay attention to the quality of materials and accessories, which are often purchased abroad. In combination with the affordable price, Camelot products become even more desirable for many Russian customers.
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Range
Shoes
It was with the manufacture of shoes that the successful path of the company began. Among all the variety, you can find rough-cut shoes, for example, martens and grinders (sometimes they are still called camelots). They are suitable not only for informals, but also for those who like to experiment with style.
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For those looking for something a little more casual, the range includes sandals and ballerinas. They can have a more neutral, but stylish design, or more catchy. In search of an elegant addition to your look, you should pay attention to pumps. Louboutins will become a spectacular touch of the evening look.
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In addition, the range of footwear also includes autumn and winter clothes - boots and ankle boots, as well as different styles of boots and sneakers.
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clothing
The range of women's clothing is amazing. Among all the variety, it is easy to find outfits for any occasion.
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High school girls will certainly be interested in interesting design shirts, as well as stylish skirts and trousers.
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And for the office, you can find a restrained style dress or sets with jackets.
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The girl's casual style can be replenished with comfortable jeans, shorts or loose-fitting pants, sweatshirts or sweaters with bright decorative elements, as well as shirt dresses. It is also easy to choose a suitable T-shirt or T-shirt on store shelves, not only as a part of a basic wardrobe, but also as the main bright detail of a bow.
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For a bold look, you can purchase a bold sequin dress or skinny leather pants. Also, the lineup provides for outerwear - jackets, coats, jeans and much more.
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Reviews
The girls speak quite flatteringly about the products of the Russian brand Camelot. They mark the variety of clothing styles and shoe designs presented in stores. It is easy to buy clothes for several events and occasions at once in one sitting. High quality makes you come back for a purchase again and again, and affordable prices allow you to purchase the product you like without a "traumatic blow" to the wallet.
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The presented designs correspond to all fashion trends, which is especially for the taste of those who love to follow fashion. Classic silhouettes are paired with semi-athletic details for a more casual outfit and stylish looks for everyday wear.
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Shoes have a comfortable last and a wide range of models. High-quality materials and accuracy in the manufacturing process make them a desirable acquisition for many young girls.
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Camelot brand deserves attention from not only domestic but also foreign customers.
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