Canoe

The Russian brand Canoe develops stylish hats, combining traditions and modern fashion trends. The brand's products are of high quality, unique design and attention to detail. All this makes the collections in demand among the youth audience.

Tradition and timeless classics are the features of the Canoe headwear. The company entered the Russian market in 1996. From the very beginning, the brand focused on time-tested technologies and boldly modernized existing styles and models. At the same time, the brand used modern technologies to ensure that the products are of the best quality.

The company adheres to the same concept now. Innovations are regularly introduced into production, and the design is specially developed for each new line. The age of the target audience of the brand is 15-25 years old, therefore the collections gravitate towards creative self-expression, novelty and serve as an expression of the spirit of the younger generation.

The originality of the design, combined with a wide range of products, allows the brand to conquer all new market segments. The company is represented in more than 2 thousand retail chains, including those outside Russia. Canoe hats can be found both in the CIS countries (Ukraine, Belarus, Kazakhstan, Armenia), and in Europe, Asia and even the Maldives. The brand's products comply with international quality standards, and fashion trends in each line are intertwined with unique style solutions.

The company is not looking for easy ways, relying on innovation and experimenting with style. The creators of the brand say: "You can only create something truly new if you are ready to get off the beaten track" - and strive to strictly follow the proclaimed rule, inspiring young people to move forward.

Canoe's designers believe that a headpiece is a work of art that combines aesthetic and practical functions. Therefore, the company takes special trepidation to ensure that its accessories are different from the products of other brands. The appeal to each client, the personification of the collections make the trade mark unique. As a result, nearly 14 million people wear Canoe's headwear, which is proof of its popularity with the consumer.

“Woven from the spirit of freedom,” says Canoe's motto. Targeting a youth audience, the brand creates items that inspire adventure, discovery and achievement. And the best journey begins with comfort, because accessories are durable, durable and save their owner from the vagaries of nature. Branded hats are equipped with invisible seams, are resistant to moisture and harmful ultraviolet radiation, because practicality is one of the main advantages of the product.

The high quality of tailoring is combined with a low price, which makes the collections affordable for a wide consumer segment. Every year more than 2 thousand new models appear, and 1 million items go on sale. Thanks to this variety, everyone is able to find accessories based on their preferences and tastes.

Each headgear goes through 7 stages of control:

• selection of materials;
• introduction of new yarn production technologies;
• development of unique models;
• testing of prototypes and samples;
• product manufacturing control;
• processing of finished accessories;
• quality control.

The aforementioned serves as a guarantee of stable production of competitive products that occupy the first places in the selected market segment. The headdresses of the brand are chosen by active young people who live in the rhythm of a big city and have their own taste. Based on this, designers strive to present the widest possible range of accessories.

The brand's collections are presented as classic styles of hats, combined with classic suits and formal outfits, as well as accessories in an urban style. Caps are perfect for relaxing on the beach, partying in a club, or dating. And improved hats with earflaps will complement a down jacket or a winter jacket, give the image perk and some audacity.

Ribbons, fur, small patterns, ornaments, a cage are used as decorative elements - and the list of decorations does not end there, since the brand's designers regularly come up with something new. They also do not forget about fans of minimalism: for them, the collections contain monochromatic accessories in soothing shades that can be easily combined with different wardrobe items.

During its existence, the brand has released 25 collections and continues to develop the original design line to this day. Caps, hats, baseball caps and caps can all be found at Canoe. The variety of styles allows you to choose hats for everyday, walking and evening looks. There are both neutral hats, hats and caps that match almost any item, as well as original accessories that are combined with certain wardrobe items.

Current Canoe collections:

Classic models of headwear, referring to the fashion of the past. The line is represented by hats with textured weaving, elongated knitted hats, six-blade caps in the spirit of the 30s of the last century, earflaps with fur pom-poms. The brand offers accessories for men and women, and there are also neutral models that are suitable for both sexes.

Wide-brimmed hats with a flirty bow in the front of the headdress will help create a light summer look.A lady can wear such an accessory along with a floor-length skirt, a flared sundress or a dress of calm colors. Classic male models are also present in the collection. A white hat with trim around the crown will complement a casual jacket and trousers, it will look good even with a shirt and tie.

In the cold season, the most popular are the classic models of hats: with or without a bend, with a rounded top or having an elongated shape. Such models are suitable for wearing every day. They can be matched with other accessories of a similar shade and worn as a set. For the winter period, the brand creates warmed hats, complemented by fur.

The collection's color scheme is dominated by restrained shades, which does not at all make the accessories boring. This, too, shows a commitment to the classics. The brand offers beige hats in pastel colors or neutral colors - gray, black.

The collection is also based on classic models, but in this case they are modified taking into account the prevailing trends. The brand's designers revive the fashion trends of the past, breathing new life into them and showing: the style is not tied to a specific era, it is formed by a person with his own habits and preferences.

Attention to detail is a hallmark of the range... On the first place are bright decorative elements, contrasts, large patterns and stripes. Accessories are suitable for fans of experiments who prefer to go through life only forward and take what is happening in their own hands. And the headdresses are the detail that gives the wearer's appearance a bit of audacity and courage.

Knitted caps, berets with golden edging, striped wide-brimmed hats, models with metal rivets are just some of the brand's design ideas. Boldly combining non-standard elements, Canoe sets the rhythm of life for modern youth, who are as active in bringing changes to their appearance as to the world around them.

Caps and baseball caps with patches will suit young people who prefer sport-casual style. Hats are combined with shorts, jeans, sweatshirts, and protect the head from the sun. Warm hats, decorated with geometric patterns and chunky knit, will be appropriate when going to work or during outdoor activities. And colorful women's berets will complement an elegant coat or sheepskin coat.

The most expressive and flashy collection, in which relaxedness, youth madness and audacity are intertwined. Models are decorated with volumetric patterns, gradients and tints. There are hats with pom-poms, asymmetrical berets, earflaps with a fold, hats, the colors of which imitate the starry sky. Such accessories will become part of the evening look, and in everyday life they can be worn by those who are used to always being in the spotlight.

The collection is distinguished by the most daring color combinations... Hats are made in turquoise, bright scarlet, green, purple and other shades. Accessories look advantageous with monochromatic outerwear, since this way it is possible to focus on one color spot. However, with a skilful combination of tones, hats and caps will look good even with contrasting jackets and accessories.

Presented in the collection and snoods, complemented by pimples, knitted patterns or made of bulky yarn. Products attract attention, cover the neck well, and they can be matched to specific headdresses. Branded products will allow you to create a street image in which all the same references to traditional styles and materials will slip in accordance with the concept of the brand.

Children's line of hats for children. It is based on the belief that taste and style are formed from an early age. As a result, the younger generation must independently choose things for themselves, boldly combining accessories and wardrobe items.This is especially important for adolescents who already have their own opinions and are eager to express themselves.

Brand accessories are distinguished by their variegated colors and a variety of decorative elements used. Gheaddresses are decorated with drawings, stripes, inscriptions. Hats for girls are complemented by ruffles, floral prints, bows. Such models will complement the look for a summer walk, will look good with a fluffy dress, sundress, bright shoes or sandals.

Boys will be able to opt for hats decorated with stripes, chunky knit, pom-poms. These hats are made in more restrained shades: gray, black, dark blue. Thanks to this, hats will less get dirty during outdoor games and trips to the countryside, when little fidgets cannot sit still.

Canoe accessories are designed with innovative technologies designed to extend the life of the product and make it as comfortable as possible. The brand's specialists develop and modify their own methods of making hats, due to which quality products are obtained that provide air circulation, repel moisture and ensure continuous air exchange.

Applied technologies:

• Teflon - to protect against dirt and excess moisture;
• H2Dry - allows the scalp to breathe, removes excess heat;
• High twist - maintaining the size and shape of the product in any situation;
• 3D Tube - hats are created from special, airy and light yarn.

Safety is a requirement that brand specialists strictly follow when sewing products. Accessories are made from natural hypoallergenic materials that do not irritate the skin. Special attention is paid to the selection of raw materials, since both the aesthetic characteristics of the future product and its strength depend on it. The brand's products are created from wool, linen, cotton, as well as high-quality synthetic threads. This allows Canoe headwear to retain its aesthetic characteristics after extended wear.