WHISKAS for cats

WHISKAS is a well-known American economy class cat food, which has been consumed by Russian pets for many years. Over the decades of sales in Russia around this feed, disputes and discussions have not subsided. At the same time, the diet remains the most affordable and popular among budget counterparts. The manufacturer positions the feed as a quality product approved by leading veterinarians.

TThe WHISKAS trademark is owned by Mars, which claims to be formulated based on extensive scientific research.

The brand was founded in 1958 and has been supplying ready-made food for the feline family for over 6 decades. Thanks to a powerful advertising campaign and a long history, the name WHISKAS has become the umbrella name for all cat food.

The volume of sales brought the brand to the first place in the world ranking of industrial rations for feeding cats. The company has established Mars Petcare divisions around the world, and the main representative office is located in Brussels. The company has been operating in Russia since 1991. And in 1995, the company's first plant for the production of pet food was opened in Stupino. At present, several such factories are already operating in the Russian Federation.

The seriousness of the company's activities is evidenced by the presence of its own research and development center Waltham. It is based in the UK where veterinary and pet nutritionists are leading the development of new concepts in feline diet formulas.

One of their most famous achievements is the proven importance of taurine in animals. This substance is not produced by the cat's body on its own. Therefore, the only option is to obtain it from food. WHISKAS is the first feed fortified with taurine.And it was a significant breakthrough in the field of ready-to-eat foods for domestic cats. Taurine is now included in every complete feed.

Mars Corporation makes popular budget cat food brands such as WHISKAS and Kitekat. And also Pedigree and Chappi dog food. They are common in almost all countries in the former Soviet Union. This "industrial giant" has the opportunity to promote its product in the media. The range includes food with different tastes. All this inspires confidence in the brand on the part of cat breeders. Pet owners don't hesitate to buy a product from such a large brand.

But despite the attractive ads and beautiful packaging, many cat owners know that WHISKAS - economy class feed... Therefore, they prefer to feed their pets with better quality diets.

Judging by the composition, the product can hardly be called balanced. With a high content of by-products, it contains a minimum amount of natural ingredients. Preservatives have been added to the feed. Of course, the declared components are not harmful to pets. But the benefits of such food are highly questionable.

When studying the information on the official website WHISKAS in Russia, the following positive aspects of the product become obvious:

• convenient distribution of rations by age group;

• widespread sale of products, the ability to purchase them in any supermarket;

• a wide range of different taste characteristics;

• feeding recommendation for each diet;

• the range of tastes and types is constantly being replenished.

The company is engaged in charitable activities aimed at supporting stray animals. Her actions teach the younger generation to love four-legged pets. This can be considered another indisputable advantage of this organization. Although this can hardly have anything to do with quality.

Cons of brand products.

• Lack of detailed composition, when specifying ingredients, the percentage of the components is not indicated. There is no certainty which predominates in the feed - meat or corn.

• Intrusive adware alarms and raises doubts about the quality of feed, based on the fact that good feed does not require active promotion.

WHISKAS does have an impressive selection of rations. Cat food is produced in several versions:

• dry food in the form of pillows;

• wet food in the form of canned food with pate, spider with jelly and stew;

• goodies and specialty foods.

In addition, WHISKAS products are classified as follows:

• for individuals from 7 years old and older;

• for adult pets;

• for babies up to 1 year old;

• goodies;

• for neutered cats.

Each product is presented in several series, which can be either dry or wet food. For example, kittens' diet (1-12 months) is available as:

• pâté with chicken or veal flavor;

• soft pieces in jelly with veal, turkey or beef and lamb flavored;

• tender salmon-based stew with trout, chicken or lamb;

• pillows with milk, with the addition of turkey and carrots.

Diets for adult cats are mostly wet foods. There are three types of dry food. And it differs not only in consistency, but also in the percentage of meat in the composition.

Products for seniors do not have a variety of flavors. It is also only 3 varieties of wet food and crunchy granules.

For castrated cats, only dry food is available. Wet diets are not provided for them.

Treats do not have a variety of tastes. The cat owners are offered 4 types of delicacies to choose from. However, the crispy cheese pads are fine for fluffy pets.

WHISKAS food for adult cats (from 1 year old) is more varied and is produced in several series:

• pads stuffed with delicate pate (with the taste of salmon, chicken and turkey, beef and rabbit);

• jelly with a variety of flavors;

• mini-fillet with cream soup (pieces of meat in jelly);

• assorted stew;

• pate with different flavors.

The manufacturer also took care of cat treats. Specialty Cat Treats are composed of veins and other solid, dried, low-calorie foods. Since they are supposed to be chewed for a long time and thoroughly, the owners do not have to worry about the extra weight of the pet. Treats are low in calories. The WHISKAS brand produces several types of such products. Moreover, they have an almost identical composition:

• cereals and grain-containing products;

• non-vegetable proteins (salmon flour - 4%);

• animal fats and sunflower oil;

• other non-vegetable products (for example, cheese - 4%);

• vitamins, mineral supplements;

• other herbal ingredients.

WHISKAS also produces the following feeds:

• for domestic cats;

• for long-haired cats (Hairball Control);

• for capricious pets;

• for sensitive digestion (Sensitiv);

• for sterilized individuals.

Benefits of Wet Diets:

• obesity prevention;

• prevention of diseases of the urinary system.

Each wet food contains three main ingredients from meat or seafood. They are mixed with a mild sauce or jelly and are very popular with pets. Suitable for feeding sterilized cats and cats.

Soft food is packaged in convenient pouches and sold in cans. Tin containers are convenient for large volumes and cost more. One spider is enough for a meal... The contents of the jar are divided into several approaches.

The diets are optimally balanced with nutrients for a full life of cats. They have everything they need to keep them healthy, including the essential omega-6 fatty acid, calcium, vitamins, phosphorus and taurine.

The manufacturer positions the addition of 100% natural high-quality ingredients: meat and offal - without flavorings and preservatives.

Benefits of dry diets.

• Prevention of diseases of the oral cavity. The dry texture of the pads helps remove plaque.

• Prevention of the development of gastrointestinal diseases.

• Separation of rations by age categories.

There are no medicated feeds in the dry version. But they are complemented by goodies. The pads are packaged in convenient packages of 0.8, 1.9 and 5 kg.

All components on each diet are detailed in some detail.... The composition includes protein and carbohydrate components, represented, in particular, by-products of animal origin, vegetable fats. The feed is enriched with a vitamin and mineral complex.

The pads differ in shape and color. There is no information on the used dyes and preservatives on the packaging. The dry menu contains everything you need to make your domestic cat's food as tasty and nutritious as possible.

The manufacturer managed to create the optimal combination of nutrients for a complete metabolism. The food contains vitamin E and Omega-6 for healthy hair and skin of the pet. Zinc supports his immune system. Calcium and phosphorus strengthen the bones and joints of the animal. Vitamin A and taurine are responsible for keen vision. And fiber promotes good digestion.

This is a palette of special dishes with a high percentage of meat in the composition. Fibrous chunks of meat cooked in a delicate jelly or nutritious sauce. Thanks to a special technology, they can be kept juicy. Due to its high protein content, the novelty will appeal to even the most discerning individuals. You can choose different tastes for each meal: chicken, salmon, beef, rabbit.

The title of the series speaks for itself. The most delicious combinations of ingredients:

• chicken and duck in cheese sauce;

• beef with tongue and vegetables;

• salmon with shrimps in a creamy sauce;

• poultry with beef in tomato jelly;

• beef with tongue and vegetables in jelly;

• duck with liver in meat sauce.

You can choose something among such an assortment even for the most capricious murka. Tastes allow you to create a varied menu that will not become boring and will satisfy all the needs of the pet's body.

For older pets, nutrition rich in vitamins is important. With age, the skeletal system, vision, and metabolism of the animal need an increased amount of them. In this case, a less high-calorie menu is needed. The motor activity of an elderly cat is more limited in comparison with young individuals.

She spends less energy and cannot boast of a good appetite. All age characteristics are taken into account in the WHISKAS TM line for cats aged 7+. The special foods are available in the form of cushions, tender pates and juicy balanced stews. They differ in tastes and calories.

In general, many owners prefer to feed the cat with WHISKAS. Although positive and negative opinions were divided equally. It is worth choosing a diet purely individually, preferably after consulting a veterinarian. This is especially important at first.

Based on your pet's health, you can decide whether to feed it with WHISKAS on a regular basis. Most cats readily consume this food and after it do not want to switch to other analogs.

The owners celebrate good shelf life on their cat food. And loyal product prices. On average, you need to pay only about 140 rubles for 1 kilogram of dry food. A portion of wet food in a pouch can be purchased for no more than 20 rubles.