Italian cosmetics for the face

The use of cosmetics is becoming a daily ritual for every woman. And it's not a secret for anyone that brands "fight" among themselves to get into your cosmetic bag. That is why we so often see ads with this or that product, which seems to be specially created for us. But there are some beauty companies that don't spend millions on advertising. This can be especially seen on Italian brands.

Many European cosmetic houses focus on their history, on the fact that their products were founded in the past centuries. The lines of Italian entrepreneurs are based on newer and little-known brands, their products keep pace with the times and meet all modern standards.

Italy as a country cannot boast of rich resources that can be used in production. Therefore, manufacturers create all their cosmetics from natural resources. While conceiving any product, they are sure to synthesize their traditions from the past with innovative formulas.

To the features of professional cosmetics can be attributed:

• safety, hypoallergenic composition;
• enhanced action of products;
• high quality products;
• refined and elegant design;
• all products are based on some plant or fruit;
• a wide range of products;
• use of new technologies and formulas.

Gerard`s company was founded by an Italian biochemist in 1969. Concepts such as benefit, versatility and originality have become their motto.

The company is also in great demand due to the fact that every year it updates its products or adds some new products to the existing lines.

The main line can be considered anti-aging care products with enhanced action. The most popular are anti-aging skin pearls - disposable biodegradable capsules that contain silky balm, vitamin C, collagen and tocotrienol (which is part of the E vitamins).

Another remedy to look out for if you have problem skin is an anti-acne serum. It contains essential oils, vitamin A.

In total, the Gerard`s brand has about 400 products. And here everyone will definitely find something for themselves. But everything has its drawbacks.

The second most popular is DIBI company... In the world, this brand ranks 4th in terms of use in beauty salons.

The company's manufacturers also focus on skin rejuvenation, strengthening, hydration.

The main lines fall into three categories:

• whitening;
• update;
• recovery.

The line includes such cosmetics as fillers, night creams with iris isoflavonoids, day creams with trace elements and A group vitamins.

The products of this brand are far from budgetary, and this is the only negative that can be found.

The third most popular brand is the cosmetics company Kleraderm. Many people love her products due to their light texture and pleasant aroma. The products are suitable for all skin types (they are divided into rulers), and also cope with the vast majority of problematic skin rashes.

Various serums are very popular, which are aimed at restoring the skin, preventing premature aging, giving elasticity and firmness to the skin.

The most popular decorative cosmetics for the face in Italy can be considered cosmetic products. brand NoUBA... The company's breakthrough on the world stage was due to bronzing powder. This powder has become the basis for the creation of similar products for many other companies.

By their consistency, the products have a delicate texture and a pleasant light aroma. Powder and blush are soft and highly pigmented. The company produces pencils - both for lips, and for eyebrows and eyes.

Tonal bases are divided among themselves according to skin type. There are matting, masking and moisturizing, you can choose the most suitable base for yourself.

The price is average among other lines of professional cosmetics. But the biggest disadvantage is the large number of fakes.

The next brand is known to many, and this Pupa... Many, most likely, have met this brand on store shelves. It is distinguished by a large assortment of various products.

The main point that many women like so much is the additional instructions or tips from the makeup artists that come with the product. This will greatly help those who did not know how to combine certain colors (if we are talking, for example, about a palette of eyeshadows).

Here is a list of brands whose products can be purchased in Europe or in Italy itself.

• Madina Milano. Cosmetics for every day, the choice of amateurs, but not professionals, since it is not highly durable. Calm colors prevail, product packaging is rather minimalistic. The most famous product is the stick highlighter.

• Wycon, network company. In the lines of this brand, you can find any product from simple eyeliners to cushion and rich blush.

• Collistar - a large brand that is based on both decorative cosmetics and care.

• Kiko milano - The main advantage of the brand is that all decorative cosmetics products are aimed at naturalness in make-up. There will be no bright colors and a riot of colors here.

Any of the listed products should be used according to the instructions based on your requirements, as well as age recommendations. You should beware of fakes that can cause allergic reactions.

Before buying a full-size product, you can always purchase probes to help you make your choice.

An overview of the best products from Italian brands is in the video.