Mizon cosmetics: brand story and product overview

Mizon cosmetics appeared in the wake of the popularity of Korean care products and quickly became one of the leaders in the mass market segment. Receiving positive reviews from cosmetologists, products from South Korea quickly gained popularity among fans of Asian face and body care products. The Mizon brand has rapidly burst into the world market and in a short time expanded the geography of its sales. Today the products of this brand are sold in Europe and the USA, supplied to Russia and the CIS countries.

A review of Korean snail cream, anti-aging and other cosmetics from the company from Korea gives a fairly complete picture of its advantages, disadvantages and possibilities.

This greatly facilitates the selection process and helps to correctly determine the appropriate grooming line.

Korean cosmetics Mizon is one of the popular brands founded by Nabion. It was created in South Korea in 2000 by employees of a well-known research center that studied the possibilities of modern cosmetology. Since its inception, the company has managed to register more than 15 patents for innovative developments in the field of cosmetology. Among them snail cream, which contains more than 90% of biologically active ingredients.

Since 2012, Mizon cosmetics have been produced by Nabion under the auspices of the large Korean corporation Coson. The brand is headquartered in metropolitan Seoul and has its own research and development laboratory complex. Chartered biochemist Lee Dong-gun is in charge of business processes.The company is developing in Japan, France, Switzerland.

In its work, Mizon adheres to the principles of using advanced developments in cosmetics in the mass market segment. High-quality and modern tools should be available - so the creators of the brand think. Besides, they care about the environment and ensure strict control of all incoming raw materials.

Korean cosmetics Mizon has a number of advantages that distinguish it from competitors' proposals. Among its obvious advantages are:

• hypoallergenic, safe composition;
• thorough laboratory research at the development stage;
• the presence of lines of cosmetics for different age groups;
• up to 95% of natural ingredients in the composition;
• unique natural ingredients - from volcanic ash to snail mucin;
• effective fight against aging;
• whitening effect on the skin;
• lack of parabens and fragrances, preservatives.

The disadvantages of Mizon cosmetics from South Korea include quite high prices for the mass market. Oily products are often quite heavy to use. When buying in unofficial stores, you can find goods with non-Russian packaging. Besides, many consumers point out not too economical expenditure of funds.

Among the ingredients of Mizon cosmetics prevail natural, effective ingredients for fast and intense action.

1. Snail mucin filtrate. A product with a high level of biological activity and a wide range of action. Funds based on it successfully fight oxidation and age-related changes in tissues, prevent cell destruction. With regular use, snail cosmetics helps to overcome increased tissue pigmentation.
2. Niacinamide. Natural component responsible for stimulating collagen production in tissues. With its help, it is possible to provide a long-term anti-aging effect. Niacinamide is found in all anti-aging products. In addition, it increases the skin's barrier protection, tightens pores, and has a calming effect.
3. Hyaluronic acid. It is necessary for the longest, most intense and complete hydration of the skin. Prevents the appearance of wrinkles, has a wound healing effect. Helps fight dehydration and improves complexion.
4. Beeswax. A natural ingredient that provides anti-inflammatory, regenerating, emollient, wound healing effects. With seasonal use, it can work as a protective component against the negative effects of the external environment.
5. Phytosqualane. A plant component that prevents the loss of moisture by cells, protecting them from external hazards.
6. Birch juice. It is used to fight pigmentation, helps to restore water-fat metabolism in tissues.
7. Almond extract... A component with a pronounced antimicrobial, tightening and anti-inflammatory effect. With constant contact with the skin, this component significantly improves its elasticity, promotes the production of natural collagen in the tissues.

This is just a small part of those useful components that Mizon cosmetics contain in their composition. here fruit acids are quite actively used for peeling and cleansing, aloe extract and olive oil for moisturizing.

Dry skin Mizon offers to intensively nourish lactic acid bacteria and shea butter, providing it with the creation of an effective protective barrier against moisture loss. In the fight against acne and pigmentation, the main weapons are citric and salicylic acids. To eliminate acne on dry skin, it is suggested complex of oils, supplemented with bee venom and propolis extract.A unique component in the line of anti-aging cosmetics is synthesized peptide Syn-Ake, which recreates the effect of snake venom, with the effect of botox.

All Mizon products are divided into lines according to purpose and composition characteristics.

Anti-aging cosmetics are divided into groups according to the age category of consumers - it is possible to use the lightest components from the age of 35.

Let's highlight several current series.

This includes the legendary snail day cream that literally erases wrinkles from the face. The concentration of mucin filtrate in the products is different - from 60 to 90% - depending on how deep the changes are in the skin. In the series there is a foam for washing, cream around the eyes, serums. You can find fast action hydrogel patches, day and night face care products.

The bestseller managed to become sold in a tuba cream with black snail extract - the most effective and concentrated. With it, you can even get rid of scars, scars, and the effects of acne. In addition, there is a valuable herbal and biologically active complex of more than 20 ingredients - from cuttlefish ink to shiitake mushroom.

This includes products based on snake venom and placental extract. The optimal solution if you need to support the skin during aging, increase its density, and enhance collagen production.

A series of products designed for skin care at night. The main function is intensive recovery, healing of minor injuries, and a calming effect.

This includes means for narrowing pores, combating increased sebum production. The products are highly effective and contain concentrated plant extracts. The cleansing ingredients in the composition provide the necessary anti-inflammatory effect. Among the components there are also matting, oily shine-removing components.

This includes formulations based on hyaluronic acid in the form of essences or emulsions that moisturize, nourish and tighten the skin well. The funds are aimed at increasing tone, have the ability to stimulate collagen production. The line includes a concentrated lifting emulsion, serum, lifting creams with varying degrees of effectiveness. A special aqua essence in a tube has been developed for the lips. Collagen lifting toner is one of the bestsellers.

Means to combat acne, breakouts, enlarged pores, blackheads. The main ingredient is tea tree extract.

Line for intense hydration. The best solution for dehydrated skin... The series includes non-fat BB cream and other cosmetic products.

Means in ampoules presented in the form of concentrated serums. They are characterized by the highest possible efficiency and are designed for course use. Active ingredients include lotus and orange extracts and collagen derived from seaweed.

When studying the range of Mizon products, it is impossible to do without considering the reviews of cosmetologists and ordinary buyers.

Anti-aging series with hyaluronic acid were also highly appreciated. Besides, cosmetologists recommend the brand's peptide serums as an element that stimulates the skin's own collagen production.

The customer reviews are also very promising. Especially often, fabric masks that the brand creates according to their own patterns are awarded a positive assessment. Peeling rolls are no less popular, providing deep cleansing of the facial skin due to natural cellulose, fruit and plant extracts in the composition.It is noted that after their application, the skin becomes more hydrated, softer and fresher.

Like other Korean cosmetics, Mizon does not have low prices... But fans of the brand often choose to buy probes, getting the required amount of funds and getting them cheaper. In general, the attitude towards the brand's products can be assessed as positive - many buyers have been loyal to Mizon for more than 5 years.

An overview of Mizon brand face creams is presented in the video.