Review of cosmetics brands

It is difficult to imagine a modern woman without makeup. The cult of decorative and care products has been developing for centuries. Even the inhabitants of Ancient Egypt and Ancient Greece used natural substances to soften and rejuvenate the skin, for example, ointments and natural oils.

Today, many countries are engaged in the production of various cosmetics available to customers around the world. The number of cosmetic brands is so great that it is impossible to study all of them. But in order to choose high-quality cosmetics, it is important to know the world leaders in its development.

Countries with rich flora, fauna and diverse landscapes are betting on the production of cosmetics for face, body and hair care. Some manufacturers focus on makeup products, others focus on daily creams, and still others focus on healing products.

Due to the high demand for decorative products among buyers, a huge number of companies are engaged in the production of this type of cosmetics. Every year, major brands spend colossal amounts of money to develop new makeup products.

France is a recognized leader in the field of creating decorative, care and therapeutic cosmetics... Despite sky-high prices, the demand for French products has only increased over the years.

Features of French cosmetics:

• impeccable quality;

• decorative cosmetics has a healing effect;

• reliable information about products;

• updating and revision of recipes;

• numerous natural and rare ingredients in the composition.

Varieties of French remedies:

• medicinal - available in pharmacies, indicated for skin problems;

• natural - contain from 50% natural ingredients in the composition;

• organic - only natural ingredients are used for its production;

• professional - produced specifically for beauty salons, have an express action;

• massive - can be purchased at any beauty store at affordable prices.

Germany is a manufacturer of products that are valued for their high quality. German companies specialize not only in decorative, but also in professional and medical products. German products are popular in the spa industry.

Types of products offered by German cosmetic brands:

• decorative;

• anti-aging;

• alcohol-free;

• salon;

• medicinal;

• cleansing and others.

Japan is a country that is distinguished by impeccable quality and professionalism in any area. Cosmetic products from Japan are highly regarded for their effectiveness, hypoallergenic products and anti-aging care. Professionals all over the world prefer Japanese products. The prudent Japanese work in different price categories: premium, inexpensive, and mid-range products.

Types of Japanese products:

• hypoallergenic;

• anti-aging;

• medicinal;

• care;

• organic;

• natural.

Over the past few years, South Korea has become a manufacturer of cosmetics that are in great demand among residents of different countries. Korean products are able to quickly eliminate acne, acne, pigmentation, the effect of enlarged pores, age-related changes, dry skin and other imperfections.

Italy is the European leader in cosmetics... It is in Italy that the production facilities of the world's major cosmetic brands are located. Italian companies produce decorative cosmetics for the face, hair products, and skin care products.

Types of funds:

• moisturizing;

• nutritious;

• anti-aging;

• restoring;

• hypoallergenic.

USA offers customers all over the world a variety of care, decorative and healing products. American cosmetics are distinguished by the following characteristics:

• a large selection of tones, saturation, a variety of composition;

• different price categories from 1 to 500 dollars;

• natural ingredients in the composition;

• wide range of design options;

• special labeling of products that are tested on animals or are of animal origin.

France - there are big names among French brands of skin care: L'Oreal, Lancome, Clinique and others. French cosmetics for skin care provide a pronounced effect with constant use. The use of a large percentage of natural ingredients in the composition cleanses, softens and moisturizes the skin.

USA - the leader in the production of consumer goods. Famous American brands for the production of skin care cosmetics: Revlon, Maybelline New York, Olay, Seventh Generation, Avon. A competent combination of innovations and classical methods allows us to satisfy the needs of all categories of clients.

Israel famous for using the gifts of the Dead Sea and other natural ingredients in cosmetic products. Christina, Kedma, Health & Beauty are names familiar to those familiar with daily skincare.

The Swedish company Oriflame has thundered around the world with a variety of inexpensive skin care products. The company's arsenal also includes a regularly updated line of decorative cosmetics and beauty accessories.There are other companies in Sweden that produce quality natural remedies.

South Korea is actively developing the market of skin care cosmetics... Many people come to South Korea precisely for the sake of quality natural remedies that help solve various types of problems.

India - a country with a lot of natural ingredients that have a beneficial effect on the skin. The companies are based on proven old recipes and natural ingredients. The most popular Indian brand - Himalaya Herbals.

Switzerland - a country of precision and stability, which is reflected in the production of care products. Swiss products have the following characteristics:

• availability of laboratory tests;

• the use of natural ingredients;

• innovative technologies;

• effectiveness against wrinkles;

• confirmation of quality by international certificates.

Pharmacy cosmetics are products that combine care and healing functions. Many well-known brands from different countries produce from one to several pharmacy lines.

France... Thanks to the natural wealth in the form of thermal springs, the Mediterranean and North Seas, mountains and forests with numerous medicinal herbs, the country's cosmetic companies produce amazing remedies for different skin types and age characteristics. The products are sold in pharmacies and delivered to beauty salons around the world. The most famous pharmaceutical products in France - Avene, Uriage, Vichy, Lierac, La Roche-Posay.

Japan - a country whose inhabitants are very sensitive to female beauty and do their best to support it. Japanese products are of high quality and gentle effect, as well as quick effect.

South Korea. Korean specialists use natural ingredients in their products as much as possible. Cosmetics are famous for the absence of harmful components in the composition. A pleasant unobtrusive aroma, soft consistency provide a pleasant application of funds to the skin.

Israel specializes in the production of pharmaceutical products based on Dead Sea minerals: GiGi, Holy Land, Clineral by Ahava.

Russia has its own firms producing high-quality cosmetics. Among the many companies, one can single out those that are popular with different groups of consumers.

Onme Is a St. Petersburg brand that specializes in organic skin care and decorative cosmetics. The company is trying not to experiment on animals as it seeks to win the favor of animal rights advocates and vegan audiences. The use of the gifts of nature as the main components makes the products absolutely harmless to the skin of the face, body and hair. Prices on the official website are moderate, although numerous high-priced products can be found.

Fem Fatal - the famous product of the LeFami company, which boasts a wide variety of serums for skin care, maintenance of youth and elimination of minor imperfections.

Shine is Is a Russian brand that specializes in everyday skin care products. Cleansers, moisturizers, emollients help keep skin looking great. The brand's cosmetics cannot be classified as cheap, but, according to customer reviews, the products are worth the money spent.

SmoRodina - a company that focuses on European quality products and natural ingredients. Among the varieties are creams, masks, scrubs for face, body and hair care.

Innature Is a Russian company that produces natural cosmetics with plant extracts from the southern regions and healthy oils. The composition does not contain synthetic components, dyes, fragrances, stabilizers, preservatives and other substances harmful to the skin.

Many foreign companies offer branded decorative and care cosmetics. Some firms have long been known to consumers, others are just finding their audience.

Genosys Is a brand from South Korea that markets professional products. The company specializes in the elimination of age spots, treatment of scars, stretch marks, skin rejuvenation, and prevention of aging. The use of natural ingredients and innovative technologies makes the company a leader in its industry.

CeraVe Is one of the L'Oreal pharmacy brands producing high quality products. There are cleansers, emollients, moisturizers and other types of products on the market that provide perfect skin care. The products strengthen and restore the skin's natural protective barriers.

Algotherm Is a French brand for home skin care for face and body. The formulas used in the composition help to eliminate skin imperfections, moisturize and rejuvenate it. The company employs highly qualified pharmacists who ensure the unsurpassed quality and natural composition of the products.

Aesop Is an Australian brand, one of the iconic distinctions of which is the use of black. The brand's products are distinguished by prices that are sky-high for a mass audience. At the same time, the use of the products ensures the proper effect on skin care. The composition of the products contains many herbal and natural components, such as walnut shells, clay, tea tree leaf extract and others.

Flormar Is a Turkish brand that offers budget decorative products for a variety of audiences. The company focuses on a variety of shades, which it uses in new lines of cosmetics. The range includes a large number of products for eyelids and eyelashes.

Beautific Is an American young cosmetic brand created by professional models. The line is designed for media people who are constantly in the spotlight, which is why many have skin problems. A variety of components, high quality products determined the brand's success.

Cefine - originally a Japanese brand with a representative office in different countries, including Russia. It is noteworthy that the lines of cosmetics of the main company and dealerships differ. The company focuses on the use of natural ingredients and the absence of chemicals in the composition. The products are based on exotic herbs.

W7 Is a London-based company that produces decorative cosmetics for the mass market. A variety of palettes and adherence to production standards at reasonable prices immediately ensured the brand's popularity.

Cell fusion c Is a South Korean cosmetics brand established in 2001. Professional intensive products that have been developed to normalize the metabolism in skin cells. Well-known cosmetology and medical clinics in South Korea and other countries of the world buy the products in large quantities.

Glossier Is a company founded by the creator of the beauty blog Into the Gloss, Emily Weiss. Blog format - interviews with representatives of the beauty industry about various media. The brand is attractive to women all over the world due to the fact that it focuses on customer needs, providing simple and quick daily care. The company cannot boast of a wide assortment, but all the products presented meet international quality standards and were warmly received by the mass audience.

W. Lab Is a Korean manufacturer of makeup and makeup, popular in different countries of the world. High quality, usual for Korean brands, use of natural substances and gentle composition are inherent in the company's products.

Kiki - decorative cosmetics, known to the domestic consumer since the 90s of the twentieth century. The manufacturer is the American company Diane Dubeau Company. The cosmetics are of high quality, hypoallergenic and absolutely safe for different categories of consumers.The line of products is constantly expanding, the assortment includes a large number of decorative products for evening and everyday make-up.

Dzintars - a Latvian brand for the production of cosmetic and perfumery products. At the moment, the company is going through bankruptcy proceedings, so in the near future the company's products will disappear from the shelves. In-house laboratories and high-class specialists have allowed the company to develop many lines of skin care.

Fresh look Is an Israeli brand created by the woman scientist Anna Lotton. The brand's cosmetics have not only cleansing and regenerating, but also pronounced healing properties. The brand's different lines are designed for patients with different skin types.

Biologique recherche Is a French brand that back in the 70s of the last century began the development of professional cosmetics for skin care. Celebrities from around the world resort to the services of the company. The composition is rich in peptides and acids, but the emphasis is on natural ingredients of marine, animal and plant origin. In the future, the company plans to abandon animal products for ethical reasons.

Coola Is an American brand specializing in sunscreen products. The company boasts environmentally friendly products with safe herbal and natural ingredients. The vitamins and minerals in the composition provide delicate care for the skin of the face and body.

D`oliva Is a German brand of medical cosmetic products. The entire line of cosmetics is based on cold pressed olive oil in the composition. Additional natural ingredients allow products to be tailored for different skin types and for different age groups.

Affect Is a European brand of professional decorative products for makeup artists. The assortment includes a huge palette of shadows, lip products, eyebrows and eyelashes. The company focuses on affordable prices for the professional segment and high quality products.

R-Studio - professional nanocosmetics created in Monaco. The brand was founded by French and Russian manufacturers. The main difference from other brands is the use of the latest technologies that enrich the skin with the necessary substances.

In any city you can find cosmetics stores, where products of different world brands are presented at different prices. In order not to get confused in this variety, you need to know by what criteria you should choose funds.

• The presence of combined decorative and care functions. Such versatility is becoming commonplace for high-quality products produced by world-famous companies. Along with the usual care, such cosmetics improve the condition of the skin of the face and body, soften and strengthen the hair.

• High level of security: lack of toxic substances, hypoallergenic.

• Resilience effect. Quality products can stay on the skin for at least 12 hours.

• Ease of use... The less effort required to apply the product, the better.

• The presence of a pleasant subtle aroma, which indicates the natural composition of the product. If the smell of the product is too strong, it is most likely that it contains fragrances that can negatively affect the skin and cause allergies.

• High-quality packaging is not one of the mandatory selection criteria, but for many it plays an important role... In any case, you should check the tightness of the packaging before purchasing.

• The breadth of the assortment. The more different products in the company's arsenal for different ages and skin types, the easier it is to choose a product for specific purposes.

• No low or overpriced prices. Companies that produce quality products with natural ingredients in the composition cannot afford to reduce product prices. At the same time, overpriced funds are not available to many. Choosing a mid-range price category, buyers can expect acceptable quality.

An overview of the Korean brand's skincare products in the video below.