Asics Sneakers

Sneakers have become an integral part of the modern man's wardrobe. From a purely sporting attribute, these shoes have become truly versatile for recreation, for walks, outings, and everyday wear.

Truly sporty sneakers today are not just shoes, but a whole technological development in which every detail counts.

One of the world leaders in the production of sports shoes is the Japanese brand Asics.

Asics has been around since 1949. The headquarters are located in Japan. The firm got its abbreviation name from the catch phrase in Latin “A healthy mind in a healthy body”.

The main asset of this brand is the Scientific Institute of Sports in the Japanese city of Kobe, which researches and develops innovative technologies and materials for its brand of sports shoes and apparel.

The range of Asics brand products is focused on special sports shoes for professional sports: various types of running, basketball, volleyball. The company also specializes in clothing and equipment for professional and amateur sports.

The main leverage of the brand is participation in world, continental and regional competitions, as well as sponsoring teams, national teams and federations in some sports.

The company initially focused on the design and manufacture of running shoes. Gradually, the assortment has expanded, as has the model range with innovative manufacturing technologies and excellent consumer qualities.

The company's motto is functionality and high quality, comfort in achieving high results in sports.

The undoubted advantages of Asics sneakers include the following factors:

1. Comfort and anatomy.
2. Security.
3. Ease.
4. Innovative materials and unique shoe construction technologies.
5. Durability.

All Asics sneakers can be divided into several categories:

• By sports or priority areas.
• By the type of pronation.
• By the level of depreciation, rigidity.

There is also a difference in the target audience: for professional sports, for amateurs, women and men, according to the fullness of the legs.

The main types of models also differ in the localization of Asicsgel technology in sneakers.

The most popular models are the GEL series: Asics Gel-Cumulus 15, Gel-Plus, Gel-Emperor, Gel-Flux, Gel-Nimbus, etc. The main technology in this series is Asics gel, California or Stability last, insole EVA or orthopedic. Such models are very comfortable and lightweight.

The long distance running shoe is represented by the Gel-Kayano model. In this model, everything is thought out to the smallest detail to help a person achieve high results with the most comfortable last, with "sliding motion" technology, exoskeleton back and discrete hinges.

Another equally popular line of models is the GT series: GT-1000, GT-2000, etc. This is the most advanced line of models with even more comfortable properties, excellent support of the foot during loads, and excellent shock absorption due to the optimal distribution of the gel in the sole.

Great importance is attached to patterns of the type of pronation: excessive, normal and insufficient. For each type of pronation, models have been developed to help you avoid problems and avoid injury.

In terms of shock absorption and rigidity, the division of the models is conditional and closely intertwined with the type of pronation of the foot, the kind of sport. But there are certain models that prioritize cushioning and stiffness.

The Asics brand's breakthrough into the world leader in sports sneakers is considered to be the creation of the unique Asics Gel cushioning system in the late 80s. last century. This technology most effectively reduces the load on the human body during active movements.

Two other core Asics technologies - DuoTech material and BiomorphicEvolution technology - have made this brand recognizable and leading in the world.

Other features of Asics sneakers:

• A system that allows you to distribute the impact, in other words, the load according to the individual characteristics of the foot.
• The Trastik system is a molded part under the center of the shoe in the outsole, designed to prevent twisting of the outsole and its stability.
• "SpaceTrasstik" is a system of air retention between the layer of "Trastik" and the midsole.

• The midsole contains two materials of different density and corrects excessive pronation if necessary. Pronation is the natural deflection of the foot inward when moving. Distinguish between normal pronation, under-pronation and over-pronation.
• "Glide Movement" - This technology is a special midsole material that recovers from stress and has excellent cushioning. FluidRide is lightweight and durable. It is used in advanced and top models.
• Midline longitudinal dividing line at the sole. Follows the ideal trajectory of pressure on the foot. With such a sole, the level of fatigue is reduced and the risk of injury is reduced.

• Membrane fabric "Gortex" - a fabric of the upper with a waterproof 3M Reflective effect - used in sneakers with a reflective effect that glow in the dark.
• “Rhinoceros skin” is a special development of artificial leather with high wear-resistant qualities to protect the toe of the sneaker.
• Tongue with anti-mud effect - due to its special structure, it does not allow dirt and dust to penetrate into the shoe.
• Asymmetric lacing - allows for a tighter fit of the foot, reduces pressure on the foot from the shoe and prevents wear on the shoe loops. And also discrete type loops are made independently on the mesh, which allows you not to rub the foot under loads, avoid friction, and also comfortably fixes the foot.
• A pocket on the tongue of the sneaker allows you to hide the ends of the laces.

• AHAR, AHAR is a special rubber, which is the result of Asics' own development with a high level of wear resistance.
• AHAR +, AHAR + - rubber with an increased level of wear resistance - a lighter variation of AXAP, extending the durability of the sneaker.
• Rubber outsole with improved wet traction
• Special rubber for the gym - used in sneakers for the halls, it is distributed to the most active areas of the sole.

• The "stability" block is designed to keep the foot in one state with changing surfaces, irregularities. Increases protection against injury.
• The California last is a special type of upper with a sole using a stitched seam.
• The Competition last is so called because it is the ideal last with the maximum level of cushioning and minimum weight.
• Lasting “Lightness” - a special construction of the last that gives flexibility and lightness to sneakers.
• EVA is a shock-absorbing insole that regulates moisture and heat dissipation.

• Discrete sole - allows you to evenly distribute the load along the ankle and control the vector of its movement.
• Exoskeleton heel counter for stable fit and support.
• "Magic Sole" - A layer of the sole with ventilation that lightens the overall weight of the shoe.

• SpEVA is a foamy substance in the midsole for improved compression recovery and puncture prevention. Differs in hardness in ascending numbers - Speva 45, Speva 55, Speva 65.
• Solite is a midsole material, lighter than EVA and SpEva, which retains its cushioning properties for a long time and recovers under compression. There are different densities, indicated by numbers - 45 (soft hardness), 55 (medium hardness), 65 (high hardness).

• Bump Protection Plate - Located in the center of the outsole to protect against sharp stones and any bumps.

All these technologies are aimed at different types of activities - sprinting, marathon, cross-country running, parkour, volleyball, tennis, badminton, jumping, handball, basketball. And also models are developed for specific types of conditions - hall, street, asphalt, sand, etc.

The color scheme of Asics sneakers is very rich in shades and color combinations. Women's models are lighter and brighter: white, pink, lilac, lime, yellow, various color combinations.

Men's models are more restrained in color - blue, black and white, red, green, black, gray, etc.

A distinctive feature in Asics sneakers is the presence of curly stripes on the sides, reminiscent of the letter "A".

Also, Asics sneakers use reflective elements, contrasting laces, perforation.

The size range of Asics sneakers does not coincide with the Russian one, but is focused on American and European sizes. Therefore, it is very important not to be mistaken when choosing your size. For this, there are special tables and dimensional grids.

In order to choose the perfect Asics sneaker, you need to consider the following points:

• Decide what kind of sport you need sneakers for.
• Decide for which surface - soil, sand, asphalt, uneven terrain, hall, court, etc.
• Determine your type of foot pronation.
• Size - it is not recommended to choose sneakers back to back, you need to pay attention to half-size sneakers, the size is larger. Here you need to decide on the fullness of the leg, i.e. with the width of the foot. Sneakers should sit comfortably, not squeeze, not constrain.
• Weight of sneakers, color, functional structure.

By adhering to these recommendations, the choice becomes much more effective.

Real Asics sneakers cost an order of magnitude more than regular ones. This is perhaps their only drawback. But, having bought such sneakers, they will become a real boon for athletes and sports fans - comfort, manufacturability and high quality fully justify their price.

1. It would be wrong to think that lacing does not play a role in comfort and the way to achieve high performance. Correct lacing is very important for fixing the foot, and the lacing should not be "lousy" or very tight.
2. Correct lacing allows you to avoid untied laces during exercise.
3. Lacing should be done only on running shoes and a slightly asymmetrical slope towards the inner side of the foot. Untie the lacing when removing the sneaker.
4. After lacing, you need to make several rolling movements with the foot from toe to heel and ankle to the sides - if it does not pull or rub anywhere, then the lacing is done correctly.
5. It is better to use non-slip cotton laces, as they do not come loose and fix more tightly than synthetic ones.
6. Almost all sneaker models have additional lace loops at the end of the main row. These loops are designed to further secure and tighten the laces to keep them from coming loose.
7. Asics sneakers use special lace pockets to keep things out of the way. And also special discrete loops allow the sneaker to be properly laced to comfortably and securely support the foot during movements.

Reviews of Asics sneakers really confirm their lightness, comfort and manufacturability. Having once bought sneakers of this brand, many athletes remain loyal only to this brand. High quality, thoughtfulness of every detail, lightness allow using these sneakers for various running, indoor sports.

Asics running shoes are preferred by athletes and sports enthusiasts all over the world. And all these shoes cause positive reviews. Among the minuses, only the high cost relative to other brands is called.