Popular sneaker brands

Sports sneakers can certainly be found in the arsenal of every person, even very far from sports. Because they have long gone beyond the narrow framework of their direct purpose. Probably, there is no more comfortable and comfortable shoes for jeans or shorts than light sneakers. Therefore, the manufacturers of these shoes annually release huge collections of various models, constantly improve them, expand their assortment line.

Among the huge number of manufacturers from all over the world, there are several recognized brands, whose products are in constant demand among customers of different ages and social status. The most famous and popular of them will be discussed in our article.

One of the most sought-after global brands, whose name has become a household name when it comes to sneakers.

During its existence, the company has become a successful concern, which today produces not only sports shoes, but also clothing and equipment. Thanks to the huge number of subsidiaries, the company's products are well known in every corner of the world.

Products manufactured under this trademark are characterized by impeccable quality, modern design., full compliance with the latest quality standards and a huge variety of models and colors.

Each person can easily choose a pair of sports shoes that are ideal for him. From sneakers from other manufacturers, Adidas shoes are distinguished by a flat sole, a wide tongue and three characteristic stripes - the brand's logo. In the latest collections, many models have ankle heights.

Perhaps many people know that the founder of the competitor Adidas is Adolf Dassler's brother, Rudolph. The company was founded in Germany in 1924. The main activity of the company is the production of clothing and footwear for professional athletes. It is no coincidence that Puma sneakers can be found on the feet of football players of almost all world teams.

Another recognized world leader in the production of sports shoes appeared in 1958 in the United States. The history of this company dates back to the late 19th century, when the shoemaker Joseph William Foster came up with the idea of ​​equipping running shoes with spikes to give them better traction. The invention turned out to be so successful that Foster's business took off, and he soon founded a company to make special shoes for runners.

One of the main directions of the company is the production of women's sneakers for active sports. A rich assortment range allows you to easily choose a model of any design in classic or unexpected colors.

The company was founded in the USA in 1946. The products of this brand are well known all over the world, thanks to a huge assortment line, designed for customers with different income levels, different needs and levels of sports training.

The company does not stand still, developing and introducing the latest innovative achievements into production. For example, in the spring of 2016, the company announced work on models with self-laced laces. It is these sneakers that fans of Robert Zemeckis' trilogy "Back to the Future" have been dreaming about since the release of this film. This year's collection of sneakers is distinguished by bright, acidic shades of light green, fuchsia, yellow and other colors.

The American company, which today is controlled by the Nike brand, was founded in 1908.

The company is a major supplier of athletic shoes for US basketball players.

Sneakers from this brand have gained immense popularity due to their unsurpassed comfort and increased durability.

In the cold season, there is nothing better than winter sneakers. For example, from the Columbia company. The sneakers are not only warm and comfortable, they are also very durable and durable!

More often than not, the most popular sneaker brands are American. But there are exceptions, for example, the Italian company Fila, whose models meet not only all the requirements for good sports shoes, but also the latest fashion trends.

By the way, lovers of fashionable models can turn their attention to sneakers from the Chanel trademark. Classic colors, the brand's trademark, natural suede and leather are the perfect choice for people who value comfort and beauty!

Another collection of fashionable sneakers is presented this year by the designer Alexander Wang, who offered stylish snow-white models with a black back and red laces. These sneakers will perfectly fit into the everyday wardrobe of any woman, thanks to their versatile compatibility with other clothes.

The constantly growing demand for products of well-known world brands invariably leads to the emergence of companies offering fakes for original models. They can be roughly divided into 3 groups:

• original sneakers for some reason did not pass quality control and were not released for official sale (marriage):
• high quality fakes or replicas of famous brands:
• low-grade fakes.

Of course, products from the latter group can be immediately distinguished from quality products with the naked eye. A fake will be given out by protruding seams, poor quality materials, unpainted, frozen glue droplets, a fuzzy pattern or inscription and other points.

But the products from the first two groups are more difficult to distinguish from the original. Sometimes only through special expertise. But in order in order to protect yourself as much as possible from buying low-quality sneakers, it is enough to pay attention to a few main points:

1. A place where sneakers are sold. Of course, the ideal option is branded stores and their points, boutiques located in shopping centers or large stores. Purchasing sneakers in clothing markets or through social networks from unverified sellers increases the risk of buying low-quality goods many times over.
2. Price. Often, it is in the pursuit of a lower price that people do not turn to company stores, but try to find original goods through advertisements on the Internet or other places. Of course, the price for a replica or poor quality item is significantly different from the original. But the durability, and the quality, and the presentation of such sneakers will be incommensurably inferior to the branded product.
3. Outsole quality. The quality of a sneaker is directly related to the quality of its outsole. Unpleasant odor, rigid surface, glossy rubber sheen are signs that should alert a potential buyer. World famous global brands use only composite materials for the production of soles, which give it a matte finish, not a shine.
4. An identification number. This information can be seen on the box or on the pair of shoes. Comparing this number with the information posted on the official website of the company, you can find that the sneakers match the original model.
5. Manufacturer country. The world's largest athletic shoe brands have long established manufacturing facilities in China. And the inscription that the sneakers were made in the USA or European countries should now alert a potential buyer.

When buying sneakers, you need to pay attention to the seams and their quality. They should be even, clear, neat gluing. Branded sneakers are usually lightweight. The lace holes are either D-shaped or hooked to keep moisture out of the shoe, as is the case with round holes.

The models are, of course, different from each other. In order to choose the ideal option for jogging, you need to turn your attention to lightweight models with good cushioning. An air pocket should be located under the surface of the foot and the heel, which, when running, will act as a kind of spring so that the foot does not suddenly fall to the surface.

Running shoes are models with a small sole and a round toe. As for color, modern designers offer all kinds of color solutions. From classics to trendy neon colors.

Tennis court requires running shoes with a good, elastic sole, but a sufficiently reinforced heel so that the shoe fits as closely as possible to the athlete's foot.

Aerobics Models should be taller than regular sneakers. They should be lightweight and have an air pocket under the foot.

Walking Sneakers must be equipped with a sufficiently rigid and grooved sole. And the top should be soft, with comfortable, inflated lacing.