All about car dealers

The real elite in the auto business are the vehicle sales managers. Such a profession in the modern world is considered one of the most demanded among other industries. Specialists work in car dealerships of various levels, as well as in the largest centers for the sale of equipment.

A customer relations manager needs to thoroughly study the device of a car, try to treat the clientele kindly, be an optimist and learn how to build a mutually beneficial dialogue with visitors. It is important to carry out the car presentation literacy in order to determine the effectiveness of the negotiations and to indicate the reality of the future deal.

A seller who sells cars and spare parts must master the classification of models, be able to explain the technical characteristics of cars. The primary tasks of a specialist are precise, highly qualified advice and further transaction. The auto manager must make the purchase and sale, control and accompany the pre-sale preparation of the selected brand in order to transfer it into the hands of the client. The list of the transaction includes:

• prepared papers;
• wishes about the appropriate tuning;
• agreements.

This profession requires knowledge of the psychological foundations, with the help of which it is easy to distinguish real buyers from the crowd of interested amateurs. The main responsibilities of high quality salespeople are in the sale of a new car, carrying out the necessary consultations, explaining the current moments on all emerging issues. Clients need a clear explanation of all the features and technical subtleties of the car.

During the sale of cars, managers are obliged to assist in choosing the desired model, be willing to clarify incomprehensible points at any moment, discuss the configuration and cost... With their direct help, visitors are introduced to special loan offers. If necessary, the car manager compares the characteristics of the purchased vehicle with numerous other car manufacturers. If the required unit is not available, a contract is concluded for its supply within a certain period.

There is a mandatory procedure that requires a thorough understanding of the components of automotive technology. A manager should be responsive and kind to potential clients, have a lot of patience and a positive attitude. Observance of important qualities and the framework of decent communication will allow you to successfully build points of a future transaction, conduct a profitable dialogue and competently organize a presentation of the machine for further forecasting the results of the transaction.

An important condition is the ability to think creatively to attract a significant number of buyers bypassing competing organizations. Knowledge of many classes and models of cars and technical characteristics plays a significant role. A visitor entering a retail space draws attention to the seller, so a person who is a candidate for the position must look presentable and neat. A plus is the natural charm, human charisma and correctly delivered speech.

The guarantee of higher and decent pay in the future will be a serious technical education, which gives great advantages. Quite often, employers require an applicant for such a position to have a diploma of graduation from a higher technical educational institution. It should not be forgotten that successful managers began their professional career by working as simple auto mechanics.

The formation of wages depends on several elements: net salary, bonus and bonus accruals from the sale of goods and turnover. At the same time, there is a record of sold cars not only of one employee, but also of other employees of the department. The number of sales highly depends on the season. In winter, the demand for the purchase of cars decreases very sharply.

There is also a fixed part, amounting to 50 thousand rubles. The rest of the profit depends on the quantitative sales. If not a single unit has been sold in the past month, the seller is entitled to a minimum salary. However, interest can reach 200 thousand rubles. The key component is the percentage of the sale by the manager, received as bonuses from each brand sold, although each car dealership has the right to determine its own numbers. Quite often, a sold model that is popular with consumers is entitled to a lower bounty than a lesser known car.

The approximate payment for Russia is 23-110 thousand rubles, in Moscow, earnings start at 42 thousand rubles. A profitable percentage is provided for the sale of additional accessories, equipment and service of the car purchased in the showroom. The most successful consultants are entitled to advancement and the opportunity to become a senior salesperson. Among the executive staff, there will certainly be someone who started their career in the trading floor.