Clothing styles

Features of the style of the 70s

Features of the style of the 70s
Content
  1. Characteristics
  2. Clothes and accessories
  3. Hairstyles and makeup
  4. Modern fashion
  5. Successful examples

Many experts characterize the 70s as years of creative disorder, because during this period of time there was no specific style in fashion. Practicality was the most appreciated in the choice of clothes.

Characteristics

The main style trend of the 70s for both women and men was considered brightness. At this time, a variety of styles developed, so many preferred to combine them in almost one image. The trend was classic or disco style, unisex or boho chic. By combining outfits and accessories from different styles, fashionistas also created images.

A characteristic feature of those years was slightly elongated corners at the collars, which adorned not only blazers or sweaters, but also vests. It was also possible to tie long floors in knots or focus on the "top" by tying neckerchiefs. The most favorite details in the girls' wardrobe were turtlenecks and vests, which they could combine with each other.

Clothes and accessories

In the 70s, synthetic fabrics with large patterns or prints were in trend. Some tried to choose clothes so that they could wear them to work in the morning and go to dances in them in the evening. It was at this time that the basic wardrobe appeared. This made it possible to choose for yourself several sets of clothes that went well with each other, and not spend a lot of money on unnecessary things.

Dresses

Throughout this decade, girls wore both long and short dresses. So, in the early 70s, they either had a low waist or were tunics. In addition, shirt dresses or sundresses were considered especially popular. The latter were most often worn on top of shirts that had both long and short sleeves; they were usually combined with long socks.

Some dress models had huge collars, while others had prints in the form of greenish or yellow flowers.

Pants

Compared to other years of the last century, the pants of the 70s were distinguished by a huge variety. Some of them had a high waist, others were narrowed in the hips, and flared at the bottom. The most common were comfortable and very simple trousers that could be worn in any situation.

It was this decade that was marked by the appearance of jeans. The blue models were especially popular. At the beginning of the decade, aged and bleached models were in trend. Over time, buttons, patches, and contrasting stitching appeared on them.

In the late 70s, jeans became skinny and darker.

Skirts

As for everyday skirts, they came in very different lengths, from maxi to mini. It is worth noting pleated skirts, the length of which reached the knees. By the end of this decade, they were much longer. Some skirts were supplemented with openwork inserts or inserts with prints. All this together made the image more light and airy.

Shorts

The length of the shorts was also quite varied; short hot shorts were especially popular in the 70s. They were made from different materials such as nylon, denim or satin. They could be worn not only in summer, but also in winter. They looked especially beautiful with bright multi-colored tights and high boots. If a long jacket was worn on top, it turned out to be one of the most trendy looks of the season.

Some of the shorts were knee-length. If we talk about sports models, then most often they were sewn from cotton or terry. They had a low waistline and twill cutouts on the sides.

Blouses and shirts

The 70s are represented by conservative blouses with buttons and large collars. As for their colors, there were both monochromatic and colored models. Some of them were polka dots, others were complemented by bows or small ties. Silk blouses became more affordable at this time, but their cost was still high. For this reason, almost every beauty tried to save money on such a purchase so as not to use synthetics in the summer, which was very hot. Also during this period, blouses with a V-shaped neckline appeared.

As for shirts, tunic shirts were especially popular. They were long, so they could hide wide hips, large busts and round tummies. Such shirts could be combined with both trousers and skirts. As for footwear, both shoes and sneakers could be worn.

In the summer, girls wore either short shirts or tops.

Coat

The length of the 70s coat reached to the knees, and sometimes even below... Most often, tweed or tapestry fabric was used for sewing.

The 70s are also impossible to imagine without various accessories.

  • Hats. In this decade, wide-brimmed hats were considered iconic. They went well with light dresses, suede clothes, and handicrafts.
  • Scarves. They were either tied around the neck or around the head. Winter scarves were worn on the shoulders or fastened at the waist.
  • If we talk about an accessory such as a belt, then most often they were sold together with trousers or skirts. Women preferred wide models with ring buckles - they could be worn over a tunic or long shirt.
  • 70s handbags are cross body. Most often they had a long strap that was worn over the shoulder and a body made of ivory fabric. In winter, the female half of humanity preferred to wear dark brown bags or blue suede bags. Women gave their preference to quilted bags with handles-rings. For going to parties or in a restaurant, clutch bags with a beaded frame were used.
  • Glasses protecting from the sun were worn at that time both round and square, and “aviator” glasses were also in fashion. In terms of color, they could be amber, brown or gray. Small mirrors were especially popular with hippies.
  • As for jewelry, at that time they preferred to wear colored beads or threads with pearls. In addition, Art Deco earrings were popular, as well as very thin gold bracelets.

Hairstyles and makeup

At this time, the girls preferred mascara, which was applied to both the upper and lower eyelashes. Also in the trend were brown, emerald or dark blue shades. The eyebrows were carefully combed and painted with ordinary mascara. Pearlescent powder was used to give the face a healthy glow. Bright blush was applied to the cheekbones. As for lipsticks, mother-of-pearl was the trend. Of the hairstyles, the following were preferred.

  • Straight haircuts were chosen by teenagers and very young girls. Irons were used for straightening, as well as now.
  • Afro is the opposite of straight hair. However, they were worn not only by Africans, but also by girls with very thin and wavy hair.
  • Mullet (mullet) appeared in the 70s. She has very short and wide bangs and medium-length hair at the back. By itself, she was ugly, but at the same time very easy to care for.
  • Sloppy haircut shag represented wavy hair, cut in several layers. With the help of a hairdryer, due to such a haircut, it was possible to significantly increase the volume.
  • "Hat" or haircut "under the pot" was also popular at the time.
  • For girls with a narrow face and thin straight strands, it was considered ideal bob haircut.
  • Feather hairstyle was the standard of beauty of that time. She represented a long and wide haircut with pronounced strands.

Modern fashion

Today, 70s fashion is making a triumphant return to the catwalks. So, in the collections of some fashion designers, multi-colored flared trousers with a high waistline appeared.

Besides, there are dresses with an asymmetrical bottom. Painted overalls, silk airy blouses, tunics with prints or flared skirts to the floor look very beautiful and stylish. All this is complemented by various lacing, long or short fringes.

Successful examples

At that time, for many girls, the most stylish and ideal images were those who wore the icons of that time.

  • Liza Minnelli. This actress has always been known for her ability to combine original things. She always did it not only beautifully, but also elegantly. Many beauties imitated her: they made short haircuts, focused on the eyes.
  • Catherine Deneuve. This woman for many years in a row remained the standard of femininity and aristocracy. Her choice is classic cut clothes, clean lines in everything. She always had the perfect hairstyle, wearing elegantly fitting skirts and long jackets.
  • Bianca Jagger. Another icon of the 70s is actress and model Bianca Jagger. She always tried to demonstrate to the whole world the elegance of dresses, among which there were models on one shoulder.

In addition, she wore fur capes, silk blouses and beautiful, elegant hats.

7 fashionable looks in the style of the 70s in the video below.

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